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Guide for catalog decision-makers offers 23 tactics & techniques to boost sales & profit performance.
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"It never ceases
      to amaze me..."

"Thank you, Jim. You don't hear this often enough, but I feel you should know that we would not be the company we are today if not for you. And, as we move toward becoming the ‘world class' company I envision, you'll continue to play a very important part in that process. It never ceases to amaze me how you can put on 'the hat' that's necessary when it comes to solving the challenges that face us."

Bob Nueske, President,
Nueske Applewood
Smoked Meats,
Wittenberg, WI

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Here are just some of the reasons catalog owners call Direct Marketing Insights

Do any of these situations apply to you and your business?

Sales and profits have stalled, or slipped, in spite of your best efforts

You feel your business needs an injection of new, fresh insights to achieve your short- and long-term goals 

You want an experienced, professional "sounding board" with whom you can discuss your business concerns candidly and in complete confidence

The work you want done requires special knowledge or expertise that your staff doesn't have 

You want to start a new catalog business or profit center 

It's time to implement ecommerce "best practices" for a more user-friendly, appealing and profitable website

The additional cost of new management salaries, benefits and taxes would hurt your bottom-line more than help it

You've tried every way you know to keep one or more "must do" projects on schedule...and nothing works

You're reluctant to let your bright, but inexperienced, people learn critical direct marketing skills by trial and error 

Fixed ways of thinking (or internal politics) are likely to interfere with successful implementation and acceptance of necessary changes

There's an assignment, or series of assignments, you wish to control personally and have handled on a confidential basis 

If you find yourself facing one or more of these challenges — and want to fix it, contact me today for a free, no-obligation discussion.



Just answer 20 key questions, get a clear picture how your business stacks up to others in the catalog industry.
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"Dramatic financial

"I could not afford to add management to my staff, so I looked around for someone that I could use as a sounding board, and who wasn't afraid to offer sound direct marketing guidance. I quickly learned that Jim Padgitt was the missing link for our company. Thanks to Jim's sound business recommendations, we have enjoyed a dramatic financial turnaround. Even though we are hundreds of miles apart, Jim has become an important part of our business. He is my Vice President of Direct Marketing."

Chuck Ehlers, President, GS Direct,
Bloomington, MN

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